Meredith Baxter

EVP PlaybookBuilder™

Meredith Baxter brings a distinguished professional background to The Wisdom Link. As Executive Vice President, she oversees the team that maps process, develops client training systems and enables clients to scale their operations with our PlaybookBuilder software. Meredith is responsible for helping our consultant team define a measurable ROI for clients then drive implementation and accountability.

With 16 years of proven management experience and relationship-building skills, Meredith’s history is filled with “exceeds expectations.” Her ability to handle bigger and higher profile roles on the Management Team at Huntington National Bank saw significant increases in loan production and business banking, cumulating in a 975% increase over anticipated results. Meredith’s former position as a Vice President of Private Banking provided the opportunity to partner with various industries such as; manufacturing, health care, real estate, business development, hospitality, and law.

Meredith’s competency in fast-paced and demanding environments has been key in helping her gain quick and conclusive insights about our clients’ visions, values and needs. Prior to Huntington, Meredith was a program director for an international direct sales program and successfully led a distributed sales force of over twenty. Meredith’s achievement in the program lead to increased responsibilities and national notoriety for her persistence, leadership and effective mentoring skillset.

Additionally, Meredith is highly active in her community. Her efforts and passion have had an emphasis on the education and leadership development of West Michigan. Through a hands-on program for local junior high students, Meredith served as an instructor, teaching the foundations of entrepreneurship. She continues this leadership development, by providing mentorship to local high school students and was a selected member for the creation of the Career Development Program for a local university. Meredith has been a board member of the Downtown Development Authority, heading the merchant committee. She continues to serve as a volunteer, supporting several fundraising efforts for the local arts. Meredith and her family reside in Holland, MI. 

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